This workshop will address how your organization can actively engage your audience using social media during emergency and non-emergency situations. Discussion points will include the most effective social media tools and when to use them. As a seasoned public information officer (PIO), the presenter will share how to use social media to transform public images of your organization and how to communicate with your communities. Anyone responsible for social media, including PIOs, should take this workshop. Anyone who wants to use social media will find the program helpful and will help improve the product you put out.

Speaker: